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"Stop Selling!
...
Start Letting Them Buy!" |
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7:30 a.m.: |
Registration |
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8:00 a.m.: |
Defining excellence in HVAC sales:
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What is a good "closer?”
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What is the purpose of your job?
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Overcoming the “salesman stigma”
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What does it take to excel in sales?
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9:00 a.m.: |
Scientific Sales Secrets:
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Brain chemistry as it applies to sales
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Behavioral science as it applies to sales
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Post-hypnotic suggestion
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Somatic responses
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Psychoneuromotorlinguistics.
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10:00 a.m.: |
Really making it in HVAC sales and service:
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11:00 a.m.: |
Manufacturer/Distributor
Innovations:
- This hour is set aside for the sponsor's
message. If you don't need it, I'll can use it for sales
training.
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Noon: |
Lunch
(provided at no additional charge). |
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1:00 p.m.: |
Preventing the price objection. |
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2:00 p.m.: |
“Why should I buy from you?” |
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3:00 p.m.: |
Using “Benefit Selling” to overcome the price objection. |
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4:00 p.m.: |
Scripted responses to the price objection. |
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5:00 p.m.: |
Seminar concludes. |